Privacy Policy

PRIVACY POLICY FOR PERSONAL DATA PROCESSED VIA FACEBOOK LEAD ADS

1. General Information

This Privacy Policy outlines the principles governing the collection and processing of personal data through the Facebook Lead Ads feature.

2. Data Controller

The controller of the personal data collected through the Facebook Lead Ads form is PrecisionLeads Limited, headquartered at 3rd Floor, 86-90 Paul Street, London, England, United Kingdom, EC2A 4NE, represented by Jules Kandola, the Director (hereinafter referred to as "the Controller").

For any queries regarding the protection of personal data, you may contact our Data Protection Officer via email: info@precisionleads.co.uk.

3. Legal Basis for Data Processing

The processing of users' personal data is based on explicit consent under Article 6(1)(a) of the GDPR for marketing purposes. Additionally, processing may also be conducted under the Legitimate Interest basis, where we assess and document that the business's interests are balanced against the rights and freedoms of the individual.

4. Data Recipients

The recipients of the personal data may include:

• Employees and collaborators of PrecisionLeads Limited.
• Subcontractors and service providers involved in marketing services.
• Facebook, in connection with the operation of the Facebook Lead Ads service.

All third parties will only receive the data necessary for the performance of the marketing activities and will be required to maintain data confidentiality and security.

5. Data Retention Period

The personal data will be processed for marketing purposes until:

• The user withdraws their consent, or
• The marketing purposes of PrecisionLeads Limited are no longer applicable.

Once the data is no longer needed for the specified purposes, it will be deleted or anonymised, unless legal obligations require further retention.

6. User Rights

In accordance with GDPR, users have the following rights concerning their personal data:

• Right of access: You can request access to your personal data.
• Right to rectification: You can request the correction of inaccurate or incomplete data.
• Right to erasure: You can request the deletion of your data, subject to certain conditions.
• Right to restriction of processing: You can request that the processing of your data be limited in certain circumstances.
• Right to data portability: You can request to receive your data in a structured, commonly used, and machine-readable format, or ask for it to be transmitted to another data controller.
• Right to object: You can object to the processing of your personal data for direct marketing purposes or based on legitimate interests.
• Right to withdraw consent: You can withdraw your consent at any time, without affecting the lawfulness of processing that occurred prior to the withdrawal.

To exercise any of these rights, please contact us at: info@precisionleads.co.uk.

Additionally, users have the right to file a complaint with the Information Commissioner’s Office (ICO), the UK’s supervisory authority for data protection, if they believe their data is being processed unlawfully.

7. Voluntary Nature of Data Provision

Providing personal data is voluntary but necessary for participation in marketing activities via Facebook Lead Ads. Withdrawal of consent will prevent PrecisionLeads Limited from providing such marketing services.

Consent can be withdrawn at any time by contacting: info@precisionleads.co.uk.

8. Data Security

PrecisionLeads Limited implements appropriate technical and organisational measures to ensure the security of personal data, including:

• Data encryption.
• Regular password updates.
• Requiring third parties processing the data to maintain a high level of security.

9. Personal Data Processed Through Facebook Lead Ads

The personal data collected through the Facebook Lead Ads form includes:

• Email address.
• First and last name.
• Phone number.

We ensure that all personal data is processed with explicit consent and handled in compliance with GDPR principles.

10. Consent for Data Processing

By submitting the Facebook Lead Ads form and ticking the relevant consent checkbox, the user explicitly agrees to the processing of their personal data for marketing purposes by PrecisionLeads Limited. This consent is actively given, and users can specify their preferred communication channels.

11. Commercial Information

PrecisionLeads Limited may contact the user via the provided email address and phone number to send marketing and commercial information. The user can withdraw their consent to receive such communications at any time by notifying: info@precisionleads.co.uk.

12. Direct Marketing via Telecommunication Devices

PrecisionLeads Limited may use telecommunications devices (such as phones and SMS) for direct marketing purposes, in accordance with Article 172 of the Telecommunications Act, provided that the user has given explicit consent through the Facebook Lead Ads form.

13. Policy Effective Date

This Privacy Policy is effective as of 19th September 2024, and may be updated in line with changes in legal requirements or data processing practices.